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Hair Straightening and Relaxing

At Luxe, we are experts in hair straightening, smoothing and relaxing treatments, offering several options depending on your hair straightening need.

Hair Straightening Services

At Luxe, we are experts in hair straightening, smoothing and relaxing treatments.  We pride ourselves on staying up to date with innovative technologies including Nanoplasty and Pure Luxe, to ensure our clients have access to the best treatments on the market.

More details about each treatment appear below, and bookings can be made by calling us on (02) 9412 1244 or using our online booking form.

Did you know that we are more than just a salon?

We are not only the best blonde hairdresser in Sydney – we also curate and sell a large range of the world’s most exclusive and luxurious haircare brands such as Davines, Oribe, Kevin Murphy and Color Wow

Pura Luxe Smoothing Treatment

Pura Luxe Smoothing Treatment is non-toxic, natural, keratin, sulphate and formaldehyde-free formulation that promises to eliminate or significantly reduce frizz while delivering straighter, smoother and stronger hair. Formulated with natural proteins and essential oils, the protein contained in the Pura Luxe treatment penetrates through to the hair’s cortex while the essential fatty oils wrap and protect the hair from day-to-day elements that our hair endures.

Pura Luxa’s patented, revolutionary formulations contain six types of amino acids that straighten the hair by transforming the internal textural memory of the hair. The presence of the amino acids in this smoothing treatment creates hair that is rich in Keratin, making it smooth and shiny while improving the condition of the hair with prolonged use. It is considered to be safer alternative to traditional Keratin treatments.

The Pura Luxe Smoothing difference:

  • Pura Luxe is a non-toxic amino based system, meaning there is no formaldehyde or toxic fumes.
  • Unlike traditional smoothing treatments that last 2-3 months, Pura Luxe smoothing delivers results for up to six months.
  • Pura Luxe clients can have their hair coloured or washed as soon as they please after having the treatment, as opposed to the 5-7 day down time of Keratin treatments.
  • The Pura Luxe Smoothing System and it Amino Building Blocker technology penetrates the hair allowing the bonds to stretch. Prolonged use of the treatment will actually improve the strength, shine and overall feel of the hair

All bookings, consultations and general enquiries can be arranged either by phone, online or with the Luxe staff in the salon.

Nanoplasty Straightening Treatment by Floractive

Nanoplasty Straightening Treatment

Nanoplasty Straightening Treatment by Floractive is a revolutionary technology that utilises Nanoparticles in tandem with Intracellular Nutrition to straighten hair without compromising the integrity of the hair. Compared with traditional keratin systems, Nanoparticles contained in the treatment are approximately 750x smaller, allowing the nutrients to penetrate deeper into the hair fibre and treat the hair without opening the cuticle. Therefore, disregarding the need for an anti-residue shampoo, making it a fast & effective one-step system.

The main distinction between Keratin and Nanoplasty is the chemical composition of each treatment. Whilst the Keratin treatments we offer at Luxe do not contain Formaldehyde or other harsh chemicals, the Nanoplasty is less toxic as it is formulated with organic acids and collagen. It is free of harsh chemicals, formaldehyde releasers, carboncysteine, and other pollutants.

Nanoplasty eliminates 100% of any frizz you may have had prior to the service and you will be able to wash and wear your hair straight and shiny with no to minimal heat styling. In addition to straightening the hair, Nanoplasty also repairs the hair from the inside out. It is produced with Organic Acids, Açai, and Linseed Oil, all of which are vegan and natural.

The Nanoplasty Straightening difference:

  • Long lasting, straight hair for up to 8 months
  • Impactful shine and gloss effect
  • Eliminates 100% of frizz
  • Deeply hydrates and treats hair while restoring fibre from the inside out

All bookings, consultations and general enquiries can be arranged either by phone, online or with the Luxe staff in the salon.

Maintain your Nanoplasty straightening treatment with Floractive Marroco Golden Plus Mask, the ideal hair product for those who have experienced an in-salon Nanoplasty treatment.

 

Latino Keratin Treatment

Guava Latino Blowout Professional Smoothing Treatments are one of the most innovative and effective in the world. Through the use of innovative and breakthrough bonding technologies, these treatments actually improve the health and condition of the hair by creating a protective protein layer around the hair shaft to eliminate frizz and smooth the cuticle. The end result is smooth, healthy, frizz-free hair with radiant shine.

The Latino Keratin difference:

  • Latino Keratin is the only Professional Smoothing Treatment that actually improves the health of the hair
  • 100% Formaldehyde free
  • The entire in-salon treatment is completed in just 120 minutes
  • Results last up to 16 weeks
  • Leaves hair smooth, shiny, and frizz-free

All bookings, consultations and general enquiries can be arranged either by phone, online or with the Luxe staff in the salon.

Charcoal Relaxing Treatment

This treatment restores hair resiliency; humidity, rain or sweat will no longer affect the hairstyle. No more frizzy hair! The treatment can be used on all hair types, including chemically treated hair (coloured, permed, relaxed, highlighted and bleached). It is excellent for getting rid of curly, frizzy, damaged, unhealthy, dull, mistreated hair.

Charcoal Relaxing treatment is not permanent. The treatment fades progressively as hair is washed. The wave or curl will gradually come back in up to 2 months. The hair will stay soft, shiny and healthy looking. The treatment also makes the hair very manageable. Taking care of the hair after the Charcoal Relaxing Treatment is applied is effortless. The amount of time required to style hair will decrease dramatically, in some cases it is wash and go. Others require some blow drying and minimum styling time.

The Charcoal Relaxing Treatment difference:

  • Lasts from to 3-4 months
  • Smooths up to 60-70%
  • Do not mistake it for a Latino, Keratin, Brazilian Keratin, Thermal Reconditioning or Chemical Relaxer. It is a treatment!
  • It will not make the hair flat
  • There are no fumes, irritation or discomfort while you are having it done
  • You must colour your hair afterwards as your colour may fade.

All bookings, consultations and general enquiries can be arranged either by phone, online or with the Luxe staff in the salon.

Hair Straightening Prices

ShortMediumLongExtra Long
Keratin Smoothing/Charcoal Relaxing$250$305$355$400
Pura Luxe Protein Smoothing Treatment$405$450$495$555
Nanoplasty Straightening Treatment$385$430$475$535

Note: *Re-texturise treatments are not available with Executive or Principal Stylist level. Should you wish to see a stylist on this level, a $50.00 surcharge will be applied.

Ready for a new look?

A five star salon experience

Indulge yourself and your hair with people who are passionate about making you look great and feel fantastic.
Star Rating from Andrew Brewer
26 June 2025
Another great visit with Reuben and the team. Always a pleasure to be there with the friendly and professional team, for a haircut and chat. On time, great facilities and above all they know what they are doing👌
Star Rating from Jill Williams
26 June 2025
I have been a customer at Luxe Concept Salon for a number of years. I have always been greeted and assisted by friendly professional people. Andrew is my hair stylist and is very skilled, personable with great natural ability in his work.
Star Rating from Sharon Carpenter
20 June 2025
Thank you Caitlin for doing a wonderful job for my first ever nanoplasty, so good!
Star Rating from Charmaine Lubbe
19 June 2025
Patrick is fantastic. The whole team are lovely. And my hair always looks great. Thank you!
Star Rating from Gina Page
19 June 2025
Alina is a fantastic hairdresser, a really lovely girl and I have lots of compliments on my hair after seeing her. She does a beautiful colour, cut and style - thoroughly recommend her.
Star Rating from Rebecca Jones
15 June 2025
Jess did an absolutely stunning job of my cut c and colour thrilled with the result abd her attention to detail.
Star Rating from Irina McGuinn
11 June 2025
It was my first time at the salon for a haircut. I liked Nas - my hairstylist, who was very attentive to my thin hair needs, trimmed and styled the hair gently by offering an extra treatment for my dry scalp and organic products to look after to purchase. She’s definitely an experienced hair specialist. I’ll be back for one of the color treatments later. Thank you!
Star Rating from Jeanette Percival
9 March 2025
I do absolutely love my visits to Luxe seeing all the gorgeous girls and guys. Sadly I am unable to visit anywhere near the number of times previously, as I have moved to far north QLD 😔 I especially look forward to Erin, she is the GIRL! Such a talented hair dresser in all aspects of hairdressing. As long as Erin looks after me I will travel down from far north QLD just for her to work her magi…
Star Rating from Moira Elliott
24 March 2025
This is the friendliest salon I have ever been to! Love going there and LOVE what they do to my hair.
Star Rating from Montana spindler
16 May 2025
I had such an exceptional experience visiting Luxe hair salon for the first time. My stylist Alina was amazing. She was able to achieve the perfect blonde and blowout for my hair. Would highly recommend choosing her as your stylist.