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Latino Keratin Treatment

Guava Latino Blowout Professional Smoothing Treatments are one of the most innovative and effective in the world.
Guava Latino Blowout Professional Smoothing Treatments are one of the most innovative and effective in the world.

Guava Latino Blowout Professional Smoothing Treatments are one of the most innovative and effective in the world. Through the use of innovative and breakthrough bonding technologies, these treatments actually improve the health and condition of the hair by creating a protective protein layer around the hair shaft to eliminate frizz and smooth the cuticle. The end result is smooth, healthy, frizz-free hair with radiant shine.

The Latino Keratin difference:

  • Latino Keratin is the only Professional Smoothing Treatment that actually improves the health of the hair
  • 100% Formaldehyde free
  • The entire in-salon treatment is completed in just 120 minutes
  • Results last up to 16 weeks
  • Leaves hair smooth, shiny, and frizz-free

All bookings, consultations and general enquiries can be arranged either by phone, online or with the Luxe staff in the salon.

Hair Straightening Prices

ShortMediumLongExtra Long
Keratin Smoothing/Charcoal Relaxing$235$290$340$385
Pura Luxe Smoothing Treatment$385$430$470$530
Nanoplasty Straightening Treatment$365$410$450$510

Ready for a new look?

A five star salon experience

Indulge yourself and your hair with people who are passionate about making you look great and feel fantastic.
Star Rating from Sheetal Dhiman
8 January 2026
Absolutely obsessed with my hair after my nano plastia treatment ❤️ Mariana at Luxe Concept Salon is incredibly skilled, professional, and so kind. From start to finish, the experience was seamless, and her sweet smile truly made my day. Highly recommend her magic hands ✨🫶🏻
Star Rating from Margaret McCann
8 January 2026
Jen and all of the team are consistently professional and eager to accommodate to ensure perfect hair
Star Rating from Mandi De Silva
4 October 2025
Love my hair. It is short and is behaving itself! The light foils are fabulous. Has settled the other colours in and harmonised the tones in my hair. Love it. Thank you
Star Rating from Hope Rod
20 December 2025
Luxe Concept Salon exceeds every expectation. Angela and the team here are truly in a league of their own. She consistently delivers an exceptional experience. The salon itself is outstanding, with one of the best curated selections of professional hair products I’ve come across anywhere in Australia. The quality and range are second to none. Every visit feels like a complete reset — the Luxe Con…
Star Rating from Charmaine Lubbe
19 June 2025
Patrick is fantastic. The whole team are lovely. And my hair always looks great. Thank you!
Star Rating from Ishbel MacKinnon Thorpe
12 March 2025
Thank you Erin!
Star Rating from Debra Player
6 March 2025
I always look forward to my appointment at Luxe. The friendly reception team make me feel so welcome. The very comfortable chairs with the massage make for a relaxing experience. Naz, my hairdresser, is professional and very thoughtful. Always ready to discuss options and makes me feel special. On several occasions women have stopped me and complimented my hairstyle.
Star Rating from Liliana Tyler
20 March 2025
A good experience all around. the hair dresser i booked with wasn’t feeling well so Jess look after me. Very appreciative as they were so busy. She was very professional and friendly. This was my first time at the Salon. I will be back!
Star Rating from Sarah Cooper
6 December 2025
I AM SOOOOOO HAPPY!!! I had an appointment with Luke for a full set of foils, and I honestly couldn’t be happier with the results! He nailed the exact colour I was hoping for straight away. No adjustments, no extra steps, just perfect from the start. Luke is incredibly talented, attentive, and really listens to what you want. The whole experience was professional, and genuinely fun and enjoyable…
Star Rating from shya castillo
8 November 2024
I’ve had two nanoplasty treatments and two haircuts at Luxe and each time the service is great! The new space is incredible and they make it really easy to work from the salon if needed (WiFi, access to electrical outlets to charge devices, etc).